Brand Mascot Design
Brand Mascot Design
A welcoming, friendly bee character created as the main mascot for an English learning course. The character was used as the face of the school across marketing materials and social media, helping establish a recognizable and approachable identity for the brand.
After the project launched, the client was highly satisfied with the results and reached out for additional work. This second phase involved designing more characters to form a mascot “family,” as well as creating visuals for an educational game that encouraged students to complete their homework through a light, class-based competition.